What is the 70/30 rule in coaching

The 70/30 rule in coaching generally suggests that the client should do about 70% of the talking, while the coach speaks about 30% of the time. This balance keeps the focus on the client's goals, insights, and ownership, rather than on the coach's opinions.

  • In practice, 70/30 means:

    • The coach asks powerful, open-ended questions that prompt reflection and clarity. 

    • The client talks through challenges, options, and commitments, while the coach offers targeted observations and frameworks.

  • Benefits of the 70/30 rule:

    • Encourages deeper self-awareness and problem-solving capacity in the client, rather than dependency on the coach.

    • Ensures sessions are tailored to real, current issues rather than generic content. 

At Kindred Consulting Group:

  • Executive coaching honors this principle while integrating structured tools from organizational psychology and leadership science. 

  • The aim is not just insight in the room, but observable shifts in how leaders think, decide, and lead their organizations.

Learn more about Kindred's Services
 

This content is for general informational and illustrative purposes only and does not constitute legal, financial, tax, or other professional advice. It is not intended to create, and receipt or review does not constitute, any client–professional relationship with Kindred Consulting Group or its representatives. You should not act or refrain from acting based on any information in this content without seeking advice from qualified professionals who are familiar with your specific circumstances. While efforts are made to keep information accurate and up to date, no guarantees are made regarding its completeness, reliability, or suitability, and any use of this information is solely at your own risk.

David Hinitz, Principal Leadership Advisor

David Hinitz is the Principal Leadership Advisor at Kindred Professionals. Drawing on his experience as a collegiate athlete and Sports Performance Mental Coach, he helps leaders and teams build cultures of peak performance. His work focuses on transforming team communication to foster candor, collaboration, and psychological safety using evidence-based mental skills training and consistent structures to ensure high performance is predictable and sustainable.

Connect with David: david@team-kindred.com

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