What are the 4 stages of the business cycle?
Economists often describe the business cycle in four stages: expansion, peak, contraction, and trough. While typically applied at macroeconomic level, these patterns also show up within industries and individual businesses.
The 4 stages:
Expansion: Economic or sector growth; demand and investment rise.
Peak: Growth slows as markets saturate or constraints emerge.
Contraction: Activity declines; organizations face revenue pressure and cost scrutiny.
Trough: The lowest point, often followed by renewed expansion and innovation.
For business leaders, understanding cycles:
Encourages building resilient models that can weather contraction and capitalize on expansion.
Informs timing for investments, hiring, and strategic bets.
At Kindred Consulting Group, we help business leaders:
Design structures and strategies that remain viable across cycles, not just in boom times.
Align strategy with actual customer needs.
Stress-test plans under different economic scenarios to ensure agility and robust capacity planning for your team to execute.
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