What is a reasonable consulting rate?
A "reasonable" consulting rate is one where the value created significantly exceeds the fee, and the structure is transparent and sustainable for both sides. For most small and mid-sized businesses, reasonable rates often sit in the $150–$350/hour band, increasing as you add deep specialization or C-suite-level advisory experience.
To decide if a rate is reasonable for your situation, test it against three lenses:
Market: Does it fall within typical ranges for consultants with similar background, niche, and track record?
Value: Can you see a credible path to at least a 3–5x return from the work when implemented?
Fit: Does the structure (hourly, project, retainer) match how you want to engage and make decisions?
Warning signs that a "low" rate may not actually be reasonable:
Vague scope or deliverables that could lead to scope creep or endless billing.
Limited experience with organizations at your scale or stage, increasing the risk of generic advice.
Lack of a clear framework or methodology, making results dependent on ad hoc conversations.
At Kindred Consulting Group:
Rates reflect PhD-level expertise in industrial-organizational psychology, executive experience, and a tested methodology, rather than generic hourly support.
Every engagement is anchored in the Kindred Clarity Framework so your investment is aimed at the most important constraints in your business - not scattered across disconnected initiatives.
This content is for general informational and illustrative purposes only and does not constitute legal, financial, tax, or other professional advice. It is not intended to create, and receipt or review does not constitute, any client–professional relationship with Kindred Consulting Group or its representatives. You should not act or refrain from acting based on any information in this content without seeking advice from qualified professionals who are familiar with your specific circumstances. While efforts are made to keep information accurate and up to date, no guarantees are made regarding its completeness, reliability, or suitability, and any use of this information is solely at your own risk.
